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Our Amazing Staff

THE cyclewise only logo

We are immensely proud that Cyclewise has one of the most highly qualified group of staff you will find in the Mountain Biking industry. All our instructors are hand picked for their amazing personal qualities, extensive knowledge and massive experience. Cyclewise would not have the reputation we have worked so hard for without these incredible member of Team Cyclewise.

 

RandC

NAME :- Craig Scott  & Rich Martin

Role : –Cyclewise  Directors. Responsible for making it happen.

Qualifications:-  British Cycling MTB Leadership Tutors, British Cycling MTB Level 3 leaders, British Cycling MTB level 2 coach,  Bikeability Instructor, Summer ML. Winter ML, BCU Level 3 / 4, SPA, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

Sue 2016

NAME : Sue Martin

Role:- Cyclewise Director, Bikeability Manager

Sue looks after the administration of Cyclewise Bikeability and Training courses and is the friendly voice on the end of the phone. Her customer care levels are exemplary and her ability to “make it happen” are now legendary. Having been a founding partner of Cyclewise these past 12 years we would not have become the success we have without her hardwork, determination and ability to answer e-mails while everyone is out playing ….working!!

 

Amy 2016 

NAME : Amy Scott

Role:- Cyclewise Director, Finance Manager

Amy has has recently joined us full time as our Finance Manager. She is very much a welcome addition to our team and brings a huge wealth of business experience having worked for over 15 years in Leisure Management at Center Parcs.

 

Dan Clemance

NAME: Dan “DC “ Clemence.

ROLE:- Cyclewise Whinlatter Manager

Dan has been with us for over 4 years and has most definitely established himself as the man who can make it happen. With well over 20 years experience in the biking industry, he brings an unsurpassed depth of knowledge and enthusiasm to Cyclewise. No man has his finger on the MTB pulse more than Dan and his “sources” are always closely guarded. He is often found on the shop floor in the thick of the action and with his dedication to customer satisfaction his appetite to “do a deal” is legendary. If Dan can’t make it happen no one can.

Qualifications :-Cytech Level 2 Mechanic. British Cycling Level 2 MTB leader, Summer ML.

 

Ed Westwood

NAME : Ed ”Shred” Westwood

ROLE :- Cyclewise Whinlatter Assistant Manager

“Shred” is an all round top bloke and a bike mechanic of the highest order. Shred has been with us for over 2 years and had joined us fresh from 2 years working in the MTB mecca of Whistler in Canada. During his time at Whistler he gained a fantastic knowledge of all things suspension and has now the ability to strip and service forks with his eyes closed!! Ed prides himself on excellent customer care which as our “warranty man” means you will get a super efficient, professional service. 

 

Sam Farrar

NAME : Sam Farrar

ROLE :- Cyclewise Cockermouth Assistant Manager

Sam is without doubt our roadie man. He has over 5 years experience in the bike industry and takes a great deal of meticulous pride on any mechanical job. He has a fanatical eye for detail which will give you great comfort when  you leave your pride of joy with him to be serviced. Sam is an elite road biker which means he is often to be seen on a podium. Regrettably he is also dam fast on a MTB bike too which makes him the man to beat at Team Cyclewise.

 

Dave Blyth

NAME : Dave Blyth

Role:- Cyclewise Whinlatter /Cockermouth Sales Assistant & Mechanic

Dave has been with us for over 5 years in an ever evolving role. Dave is now fulltime working between both shops, fixing, selling , hiring, coaching and generally getting involved with making it happen. He can still be found coaching on the trails or out with the Cyclewise Academy or even out with the New Cyclewise night riding group that he manages. Quite simply Dave is our go to man.

Qualifications :- Cytech Level 2 mechanic, British Cycling Level 2 MTB leader, British Cycling Level 2MTB coach, Bikeability Instructor, 1st Aid qualified, Child protection awareness in sport, Like-a-bike instructor.

 

Miriam Leonard

NAME : Miriam Leonard

Role:- Cyclewise Administration

Miriam has a BTEC in Business Level 3 and comes from an excellent customer service background and is the newest addition to “Team Cyclewise”. Her main role is assisting with accounts and web reports but it is her dynamic energy levels that really motivate us. Although she has not been with us that long she has already established herself as a valuable member of the team.

 

 

Ed Braithwaite

NAME :- Ed Braithwaite

Role :- Cyclewise Senior Guide, British Cycling MTB Tutor, Bikeability Instructor

Qualifications :- BA Hons Outdoor Leadership, British Cycling MTB Level 3, MBLA MTB Leader, MIA, Winter Mountain Leader, Summer Mountain Leader,Bikeability Instructor, Cytech Level 2, Outdoor First Aid, NSPCC Child protection Awareness in Sports & leisure.

 

 

Nick Watson

NAME :-Nick Watson

Role :- Cyclewise Senior Guide, MTB Coach, Mechanics Tutor, Bikeability Instructor

Qualifications :- BA (Hons) Outdoor Leadership, British Cycling MTB Level 3 trained ,British Cycling MTB level 2 coach,  MBLA MTB Leader, Bikeability Instructor, Cytech Level 3, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Graham Beaumont

NAME :-Graham Beaumont

Role :- Cyclewise Guide, MTB Coach, Bikeability Instructor, Academy coach

Qualifications :-  British Cycling MTB Level 3 leader ,British Cycling MTB level 2 coach,  MBLA MTB Leader, Bikeability Instructor,  Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Charley Oldrid

NAME :-Charley Oldrid

Role :- Cyclewise Guide, Bikeability Instructor

Qualifications :- BA (Hons) Outdoor Leadership, British Cycling MTB Level 3 trained , MBLA MTB Leader, Summer ML,Bikeability Instructor, Cytech Level 3, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Ben Keen

NAME:- Ben Keen

Role :- Cyclewise Guide, Bikeability Instructor

Qualifications :- BA (Hons) Outdoor Leadership, British Cycling MTB Level 2 leader , MBLA MTB Leader, Bikeability Instructor, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure. Director of Shearwater  Adventure

 

Steve Herd

NAME :- Steve Herd

Role :- Bikeability Instructor

Qualifications :- HND Leisure Management, Bikeability Instructor, MBLA TCL, Level 4 BCU coach, MIA , Summer ML,Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

 

Scott Newbarn

NAME :- Scott Newburn

Role :-Cyclewise Guide, Bikeability Instructor

Qualifications :- BA (Hons) Outdoor Leadership, MBLA TCL, Bikeability Instructor, Cytech Level 2, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Aidrian Hill

NAME :-Aidrian Hill

Role: Bikeability Instructor

Qualifications :- British Cycling Level 2 MTB leader, Bikeability  Instructor, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Rob O Dowd

NAME :-Rob O Dowd

Role: Bikeability Instructor

Qualifications :- British Cycling Level 2 MTB leader, Bikeability  Instructor, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

Fiona Veitch

NAME :- Fiona Veitch

Role: Bikeability Instructor

Qualifications :-Dip HE Diploma, British Horse Society Instructor,  Bikeability  Instructor,British Horse Society Instructor, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.

 

 

Adam Walton

NAME :-Adam Walton

Role: Bikeability Instructor

Qualifications:-  Bikeability  Instructor,Summer ML, BCU L3, SPA, Outdoor First Aid, NSPCC Child protection Awareness in Sports & Leisure.