Our Staff

Cyclewise has one of the most highly qualified group of staff you will find in the Mountain Biking Industry. All our staff are hand picked for their personal qualities, extensive knowledge and experience they bring to Cyclewise. We would not be where we are today without the great people we have in the Cyclewise Team.


 

Sue Martin working on SMBLA and bike Hire bookings

Name:- Sue Martin

Role:- Cyclewise Training Admin A.k.a (The real boss!!)

Sue looks after the administration of Cyclewise and is the friendly voice on the end of the phone and the one who will most likely reply to your e-mails while everyone else is out playing working.

Name:- Dan 'the man' Clemence

Role:- Cyclewise Whinlatter Retail Manager

Qualifications:- Cytech Level, TCL Qualified, Summer ML.

Dan is our newest addition to the team and we are very lucky to have him. With over 20 years' experience in the biking industry, he brings a depth of knowledge and enthusiasm to the Cyclewise Team and we do not know how we ever managed without him!! Dan is a very keen cyclist and also enjoys many other outdoor pursuits such as windsurfing, rock climbing, and has recently taken up surfing.

Name:- Joe Krejbich (formerly known as Bike Wash Joe)

Role:- Cyclewise Whinlatter Duty Manager, MTB Guide, MTB Coach, Bikeability Instructor.

Qualifications:- BA Hons Outdoor Education, TCL & MBL Qualified, British Cycling Level 2 MTB Coach, British Cycling Level 2 MTB Leader, Cytech Level 2 Mechanic, Fox Fork and Servicing Technician, Bikeability Instructor, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Joe has had a meteoric rise with Team Cyclewise. Whilst "studying" for his degree Joe worked weekends as our main bikewasher and is now working full time for Cyclewise. An all-round great guy and top rider (finished 2nd in Fort Bill Enduro on a hardtail!!!) Joe is one to watch and we are delighted to have him on board.

Name:- Debbie (The Hands) Blyth

Role:- Cyclewise Whinlatter Marketing and Administration.

Qualifications:- Cytech Level 1 Theory

Debbie wears a few hats for Cyclewise - namely doing the book keeping and helping out with our media & marketing. She is also the 'team' massage therapist, having trained in Hawaii after leaving her job as a journalist at Wapping she has a never-ending supply of Cyclewise bodies to work on!!! Together with Sue, Debbie brings some much-needed 'Girl Power' to Cyclewise!

Name:- Dave Blyth

Role:- Bikeability Instructor, MTB Coach, MTB Guide, Like-a-bike Instructor, Academy Coach.

Qualifications:- TCL & MBL Qualified, Bikeability Instructor, Cytech Level 2 Mechanic, British Cycling Level 2 MTB Coach, British Cycling Level 2 MTB Leader, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Dave has worked all over the world and has a fantastic depth of knowledge of the biking industry and an enthusiasm to match. Dave is also a great coach and an all-round nice guy. It's great to have him on the team.

Name:- Nick Watson

Role:- Bikeability Instructor, MTB Coach, MTB Guide, Maintenance Instructor.

Qualifications:- BSc (Hons) Outdoor studies, TCL & MBL Qualified, British Cycling Level 2 MTB Coach, British Cycling Level 2 MTB Leader, Bikeability Instructor, Cytech Level 3 Mechanic, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Irish born Nick is Mr Outdoors. He has worked in many of the Lakeland Outdoor Centres such as Brathay Hall and YMCA Lakeside where he developed a reputation for delivering high quality enthusiastic coaching sessions. He has specialized for the last 5 years in the biking industry and is continuing to enhance his reputation as one of Cyclewise's top guides / coaches.

Name :-Graham Beaumont

Role:- Bikeability Instructor, MTB Coach, MTB Guide, Academy Coach.

Qualifications:- TCL qualified, MBL Trained, Bikeability Instructor, Cytech Level 2 Mechanic, British Cycling Level 2 MTB Coach, British Cycling Level 2 MTB Leader, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Having spent many years working in a bike shop, Graham decided (luckily for us) that he would like to spend more time working outdoors and having already been on one of our TCL courses we could see his potential as a great coach. A very enthusiastic and encouraging coach, Graham is certainly one to watch and his colourful character is always matched by his "blinged up" bikes.

Name:- Scott Newburn

Role:- Bikeability Instructor, MTB Guide.

Qualifications:- BA Hons Outdoor Leadership, MTB Guide, Bikeability Instructor, Cytech Level 2 Mechanic, TCL Qualified and MBL Trained, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Scott has been a keen cyclist for the past 18yrs. He has completed in many C2C rides and several long endurance rides. Scott is also a very keen fell runner and often competes to a very high level and came 1st in his first ever Ultra Marathon.
Scott graduated with a BA (hons) in Outdoor Studies and has for the past 7 years been specialising in the mountain bike industry working with Cyclewise. He is a talented rider with a coaching background to match. Scott and his brother also run New Ing Lodge hostel/B&B which has recently won awards for its Green Tourism initiatives.

Name:- Steve Herd

Role:- Bikeability Instructor.

Qualifications:- HND Leisure Management, Bikeability Instructor, TCL Qualified, Level 4 Canoe Coach, Level 4 Kayak Coach, ML Assessed, MIA trained, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Steve has delivered Bikeability training for us over the past 5 years. A very competent and capable pair of hands, Steve is a first class trainer and always delivers to extremely high standards. Steve is also a highly qualified Outdoor Instructor in many disciplines.

Name:- Charley Oldrid

Role:- Bikeability Instructor, MTB Guide.

Qualifications:- BA Hons Outdoor Leadership, MBL & TCL Qualified, Bikeability Instructor, SPA, ML Trained,British Cycling Level 2 MTB Leader,First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Charley has been with us for the last 4 years and is one of our Bikeability Instructors. Charley practically lives on a bike, also working as a guide on Lands End to John O'Groats rides and many overseas biking holidays. Charley also works as an Outdoor Instructor and his wealth of knowledge and enthusiasm is a great asset to Cyclewise.

Name:- Ben Keen

Role:- Bikeability Instructor, MTB Guide, MTB Coach.

Qualifications:- TCL & MBL Qualified, Senior MTB Guide, Bikeability Instructor, British Cycling Level 2 MTB Leader, First Aid Qualified, NSPCC Child Protection Awareness in Sport & Leisure.

Ben also runs his own outdoor company and is a top class coach in many outdoor disciplines. To say we are excited about working with Ben and all he brings to us is a huge understatement. His coaching is amongst the best we've seen and can't wait to see where the future takes us.

Giles - SMBLA guide and bike hire guru

Name:- Giles Howard

Role:- Always there when we need him, MTB Guide

Qualifications:-
TCL & MBL qualified, Cytech Level 2 Mechanic.

One of our long-time friends, Giles is now spending more and more time guiding and doing photo shoots for Altura than he spends with us his mates. Giles has over 20 years of MTB experience and regularly competes for Team Cyclewise Altura. His local knowledge is awesome and he always knows the right trail to be on. A most trustworthy friend, we are stoked about having him on board. You will often find him loitering in the Cyclewise shop along with his sidekick Gill! (and now his 2 new additions Hamish and Morven - definitely Cyclewise Altura team members of the future).